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Campaign management in B2B is a fundamental practice for the growth of a business. Campaign management can help companies achieve their marketing and sales goals, through the use of digital marketing tools, such as email, social media and content. In this article, we will examine how companies can ...

n Content Marketing
by Emanuele Villa - July 14, 2023
Content Design for Business: How to Stand Out from Competitors and Be More Effective
Modern marketing is a more or less synergic ecosystem of different professional skills, roles and activities, but with many points of contact .

It is not easy ...

What is Lead Nurturing and why is it important;
Segmentation and targeting as the basis of lead nurturing that converts;
Email marketing as a pillar for better Lead Nurturing;
Automation and workflow creation to simplify conversions with Lead Nurturing;
The use of Content Marketing for efficient ...

We have already talked about the importance of adopting effective Lead Generation strategies to increase the number of contacts. In this sense, Facebook and Instagram are absolutely the best platforms to collect high volumes of leads at very low costs , thanks to the numerous optimization ...