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In the first part of this article I mentioned some of the soft skills that I consider important for a digital marketing executive to have. On this occasion, I will delve into some of the key technical knowledge that this profile must have. As I mentioned in the previous article, knowing how to ...

Once advertising campaigns have been activated on Google, with their ad groups and respective keywords, it is necessary to wait for the ads to start working and for information to be generated for analysis and, subsequently, optimization.



Download now: How to evaluate your digital campaigns on ...

Nowadays, digital campaigns are essential for every company , as they allow you to define a strategic direction and boost your business through different online channels , which in turn are a means to remain competitive today.



With the help of methodologies such as Inbound Marketing and ...

Advertising campaigns on LinkedIn, or LinkedIn Ads, are another way to promote your company's products or services to achieve your digital goals. Do you already know the types of campaigns you can run? Let me explain them to you. LinkedIn is the social network focused list of bhutan consumer email ...

Many people think that creating an advertising campaign on Google Ads is simply about setting up the ads, setting a budget, a landing page and letting it run for an indefinite period of time. However, there are many optimization actions necessary to really get the most out of your budget. Below I ...

In the world of digital marketing , in order to improve work performance, achieve greater efficiency and increase productivity, it is essential to stay up to date with advertising tools.

However, with the increasing number list of benin consumer email of options available to reach the target ...

In today's global landscape, artificial intelligence (the kind exhibited by machines and computers) presents astonishing statistics that speak for themselves of a globalized world. For example, by 2020, 30% of companies are expected to use artificial intelligence to increase their sales processes ...

Dec 30, 2019 Marketing Trends Written by Ezequiel Reyes 3 min read

This year 2019, various situations have occurred in the digital field that have been changing the rules of the game. Among them, there are new advertising formats, platforms list of belarus consumer email venturing into other ...

The hybrid work model has become an important topic in recent years , as more and more companies are looking for this approach to remain competitive in today's business environment . To achieve an effective model, it is essential to analyze the strategy, the work environment and the business culture ...

Apr 29, 2024 Marketing Trends Written by Alondra Tejeda 3 min read

In today’s ever-changing business world, there is one key factor that can make the difference between success and stagnation: employee experience .

Beyond just offering a competitive salary and basic benefits, companies are ...