It's the best way to build trust and credibility for your business. It's also a cost-effective way to get new customers.
If you don't know where to start with social proof, check out these 5 social proof apps.
Social proof apps: definition
Social proof apps are software and applications that help you make use of the psychological phenomenon of social proof .
Social proof causes people to reference other people in new situations and imitate their behavior.
social proof definition
Practical example:
When you visit a new gym, you'll likely spend some time looking kenya phone number list around and observing what other people are doing. How to use the lockers, what that machine is used for, where the shower is, etc.
Another example:
You come across a new online store. You wonder if it is trustworthy and if the products are any good.
What are you doing?
You ask your friends if they have used the store and search Google for other people's experiences and reviews.
And what would you do if you saw that other people were shopping at that online store and recommending it?
social proof online shop
That's exactly what social proof is all about!
Social proof apps help you take advantage of this phenomenon with user-generated content, pop-ups, and social proof notifications.
Benefits of using social proof apps
Social proof apps have multiple benefits compared to not having them.
Let's see what we have here.
Increase in conversions and sales
Social proof is powerful and is certainly a great way to increase sales and conversions.
Körkortskolan achieved a 32% increase in sales by displaying a video testimonial on the checkout page, and Mutjutin experienced a 22.6% improvement in conversion rate with reviews.
No coding knowledge required
The best social proof apps are easy to use – you don’t have to know coding to use them.
Many of them work with simple copy and paste, and offer customization options.
user friendly software
Less manual work
You can add social proof to your website by hand (and you should include it in your texts, for example, but that's another story), but apps help you do it effortlessly.
For example, if you are currently adding reviews and video reviews to your website by hand, you can stop doing that!
Get live data
Software solutions allow you to obtain live data on customer behaviors and display them in real time.
Live sales and other customer behaviors create urgency in online shoppers and website visitors, and make them trust your brand more.
emergency pop up
Use on multiple platforms
The social proof apps below allow you to use them on an unlimited number of websites.
Many apps support multiple platforms, such as WordPress, Shopify, and Squarespace.
So if you're marketing on multiple platforms, you can use one app to manage all your popups.
Top 5 Social Proof Apps Compared
Here is the list of the top 5 social proof apps and software of 2022.
We have compared prices and features for you!
1. Trustmary Solo
free social proof apps trustmary
Trustmary Solo allows you to collect unlimited social proof from your customers in the form of reviews , testimonials and video testimonials and display them on your website to increase sales.
Display testimonials and video reviews on your website with elegant and dynamic testimonial widgets.
Existing online reviews can also be imported from third-party review sites. They are a great way to show trust and credibility in your brand!
In addition to user-generated content, Trustmary offers FOMO and visitor activity popups.
How much does it cost? – Free plan forever!
How many visitors does it reach? – Unlimited visitors
What services are included? – Popups, UTM tags, testimonial import, help documentation, chat and email support.
2. Fomo.com
social proof apps
Fomo is a social proof app that creates urgency for your online store and accelerates the customer's purchasing decision.
Fomo displays other customers' recent orders in real-time. These sales popups make your customers want to buy too.
It is possible to integrate the app with other applications to also display, for example, email logs, active visitors and form submissions.
How much does it cost? – $19/month
How many visitors does it reach? – Max. 25,000 visitors per month.
What services are included? – Popups, UTM tags, help documentation and email support.
3. TrustPulse
social proof apps
