Fast forward to 2024. Google Home launched in mid-2017, with philippines mobile phone numbers database Apple HomePod and Amazon Echo not far behind. Google’s bold statement that 50% of searches will be conducted using voice search by 2024 has the potential to be a turning point for marketers as entire SEO strategies may shift to voice search in the future. Just as smartphones ushered in the era of location-based SEO to reflect consumers’ purchasing intent on the move, voice activation will require a change in optimization strategies to include featured snippets, naturally worded long-tail keywords, and “near me.
” Phrases offer rich but limited new territory. For consumers, voice-initiated search is an opportunity to simplify tasks, streamline processes and find answers in the blink of an eye. For marketers, this shift to new technologies can mean the difference between success and failure in the ever-changing search landscape. Table of Contents Predict... What is the difference between text search and voice search? #1 Length of Search Query #2 Containment Questions #3 Purchasing Intent #4 The Challenges and Opportunities of Increased Voice Search with Hyperlocal Queries Final Thoughts Predictions.
