Facebook granted access to the WhatsApp API shortly after the launch of the WhatsApp Business app, keeping the needs of medium and big businesses in mind.While the distinctions between Azerbaijan Phone Numbers WhatsApp Business app and the WhatsApp Business API are obvious to developers, non-technical individuals find it challenging to understand them.
So what are you still holding out for?
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WhatsApp Business App
WhatsApp Business is a free app that can be downloaded on Android and iPhone for the small business owners.
It was developed to fill a gap in the market. WhatsApp was being used by businesses to interact with clients, but it lacked the functionality necessary to do so efficiently.
Their issues were resolved by the WhatsApp Business app, which also assisted business owners in setting up automated welcome and away messages, displaying working hours, showcasing their product catalog, and linking back to their websites.
It is important for new businesses to know what is the difference between WhatsApp and WhatsApp business.
WhatsApp business API
The WhatsApp Business API can be accessed by requesting access from WhatsApp or by signing up with an API provider. It was developed with the needs of medium to big organizations in mind.
WhatsApp created the API after realizing that the Business app's 2 active sessions restriction prevented organizations with larger teams from using it.
With the help of the WhatsApp Business API benefits, programmers can create tools that do away with these restrictions and increase WhatsApp's capability. Only the tools that businesses integrate with or design themselves can limit the functionalities of the API, which is incredibly flexible.
Differences between WhatsApp Business App vs WhatsApp Business API
Let me quickly summarize the differences between the WhatsApp business app and the WhatsApp business API before we go any further in our conversation.
Features WhatsApp Business App WhatsApp Business API
Designed for Small businesses Medium and large businesses
Team inbox Cannot be shared Easily shareable with entire team
Team management No Yes (by third party tools)
Automated replies Support is limited Rule-based auto replies
WhatsApp voice call Supported Not supported by API
Cost Free Pricing as per conversation
Broadcasts Hard to use, limited to 256 recipients Send to 1,00,000 users in one go
Notifications No Yes
Chatbot No Yes (by third party tools)
Designed for
For small enterprises with few client inquiries, WhatsApp Business is a stand-alone smartphone app.
Large companies with support staff and plenty of client communications can use the WhatsApp Business API to meet their demands.
Team inbox
Sharing your WhatsApp Business virtual phone number and app with other team members is
