Over 10 years of experience egypt phone number library in Internet marketing, I have learned that contextual advertising is only a tool for attracting clients, while your website and your reputation are already a method for retaining them.
An absolutely identically configured campaign for one client gave a conversion rate of 5% with a CTR of 15%, while for a little-known one the CTR was 10% and the conversion rate was 0.5%, increasing the average cost of a lead by almost 12-15 times!
But context is a quick way to get traffic from search today.
Nikolay
You don't see it yet, but it's there! Find out how SEOquick will give you traffic
We will intelligently set up context on Google AdWords with fat traffic and a high percentage of return on investment.
We will carefully select the type of advertising that will be relevant to your business and will bring profit.
Our targeting always hits the mark!
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What is contextual advertising?
In this chapter we will look at what contextual advertising is.
Contextual advertising is a type of advertising that displays ads based on search queries and user intent in search results and on partner sites.
Among its suppliers, the following can be distinguished:
Google Ads (read our complete guide to Google Ads ).
Yandex Direct (blocked in Ukraine).
Microsoft Ads – or Bing Ads, advertising in the Bing search engine. Login link .
Yahoo Gemini – or Y! Native, advertising from the Yahoo search engine. Login link .
Baidu Advertising – advertising on the Chinese search engine Baidu. Login link .
Amazon Ads – advertising within Amazon.
For example, this is what advertising looks like in Google Ads - product ads on top, search ads on the bottom (we'll look at the difference later in the article).
