Make it easy to unsubscribe from your lists

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complies with all major regulations such as CanSPAM, CASL, GDPR and CCPA;
allows you to authenticate your custom email domain;
authenticate your emails with SPF and DKIM;
has robust deliverability and compliance teams;
use IPs with high reputation;
uses artificial intelligence to identify potential email deliverability issues;
provides the Data Processing Agreement;
has servers in the country you are most interested in;
ensures that all your data is safe and secure;
regularly updates its tools to comply with the latest industry standards;
has a good and consolidated reputation on the markets.
If you're looking for help with your deliverability and malta phone number list your current ESP isn't up to par, you can learn more about GetResponse email marketing software here . And if you want to evaluate other alternatives, here's a list of the best email marketing services and platforms tailored for SMBs and Italian companies.

It may seem counterintuitive, but people unsubscribing from your list isn’t a big deal.

Why? Because it means they are receiving your emails, but they don't appreciate them. The problem starts when they don't unsubscribe, but:

filter your messages into the spam folder;
they report them as spam, which is even worse.
Both situations present a huge challenge, but if you’ve followed the advice we gave you in point #5, you should have already properly handled those who have stopped reading your emails.