Some of the most important ones are

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Let’s look at some of the best SERP tracking tools on the market.

1. Position tracking
Rankings General Report
What it is: Position Tracking is a SERP tracking tool that allows you to monitor a website's daily rankings for a custom set of target keywords in the Google, Bing, and Baidu SERPs.

You can see how your rankings change over time, compare them to your competitors, and analyze the impact of SERP features on your visibility.

You can also get daily updates, customizable reports, and alerts about any significant changes.

Why we like it: Position Tracking has a ton of unique features and advantages that make it stand out from other SERP tracking tools.

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SERP Features : You can see which SERP features (like featured snippets, local packs, video carousels, etc.) are triggered by your keywords. And how they affect your rankings and click-through rate.
SERP Features Chart
Bing AI Tracking : Along with classic tracking and monitoring on Bing, the tool also tracks Bing’s unique AI SERP features (such as AI Summary, AI Stories, AI Ask, and AI Chat) and their presence in the SERPs.
The AI ​​Summary, AI Stories, AI Ask, and AI Chat options appear highlighted in the “SERP Features” dropdown menu.
Device and Location Tracking: The multitargeting bolivia phone number database feature helps you track your site’s visibility across multiple devices (mobile, tablet, and desktop) and specific locations (down to the zip code level) to get an overview of your local and global SEO strategy.
Objectives synoptic chart
How it works: Fortunately, Position Tracking is easy to set up and use.

These are the steps you must follow:

First, enter the domain you want to monitor rankings for and click " Set Up Monitoring ."

Position Tracking Search Bar
Next, set up your tracking campaign.

Start by setting up your targeting settings. This means choosing the root domain, subdomain or subfolder, search engine, device, and location.

Orientation settings in the Position Tracking tool
Once this is done, add the keywords you want to track.

You can add them manually or import them from a .txt or .csv file, an existing Position Tracking campaign, Semrush reports or Google Analytics.