Employer Financial Wellness Programs:
Posted: Thu May 22, 2025 10:27 am
Credit Counseling Agencies: Non-profit credit counseling agencies might refer clients for whom a debt management plan isn't feasible and debt settlement is a better fit.
Tax Professionals: Clients with tax estonia phone number list implications from settled debt might be referred to or from tax advisors.
Mortgage Brokers/Real Estate Agents: Clients struggling with debt might need their services.
Corporate Partnerships: Offering debt education and settlement services as part of a company's employee wellness program. This is a growing area as employers recognize the impact of employee financial stress on productivity.
Target: HR departments, benefits managers, and C-suite executives. Marketing should highlight benefits like reduced employee stress, improved productivity, and a positive company culture.
B2B Debt Collection Services (for outstanding business debts):
While distinct from consumer debt settlement, some companies might offer B2B debt collection services. This involves assisting businesses in recovering unpaid invoices from other businesses.
Lead Gen for this service: Targeting CFOs, accounts receivable managers, and business owners via LinkedIn, industry-specific forums, and direct outreach. Marketing emphasizes maintaining business relationships while recovering funds.
Content Marketing & Thought Leadership (for B2B Audience):
Whitepapers/Case Studies: Focus on the benefits of effective debt management for employee retention, or the complexities of B2B debt recovery.
Tax Professionals: Clients with tax estonia phone number list implications from settled debt might be referred to or from tax advisors.
Mortgage Brokers/Real Estate Agents: Clients struggling with debt might need their services.
Corporate Partnerships: Offering debt education and settlement services as part of a company's employee wellness program. This is a growing area as employers recognize the impact of employee financial stress on productivity.
Target: HR departments, benefits managers, and C-suite executives. Marketing should highlight benefits like reduced employee stress, improved productivity, and a positive company culture.
B2B Debt Collection Services (for outstanding business debts):
While distinct from consumer debt settlement, some companies might offer B2B debt collection services. This involves assisting businesses in recovering unpaid invoices from other businesses.
Lead Gen for this service: Targeting CFOs, accounts receivable managers, and business owners via LinkedIn, industry-specific forums, and direct outreach. Marketing emphasizes maintaining business relationships while recovering funds.
Content Marketing & Thought Leadership (for B2B Audience):
Whitepapers/Case Studies: Focus on the benefits of effective debt management for employee retention, or the complexities of B2B debt recovery.