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Run Contests & Giveaways (Strategic)

Posted: Sun May 25, 2025 6:04 am
by armdrejoan
Contests can boost engagement and collect leads, but ensure they are relevant to your business.

Relevant Prize: The prize should be something australia phone number list your ideal customer would truly value. If you're a bakery, offer a free cake, not a generic gift card.
Entry Requirements:
Comment & Share: Ask people to comment on the post and share it (though Facebook often penalizes "engagement baiting" so be subtle).
Tag a Friend: Encourages viral spread.
Visit Link in Bio/Form: For direct lead capture, direct people to a landing page where they can enter their email to participate.
Follow Facebook's Promotion Guidelines: Be aware of their rules to avoid having your page penalized.
8. Engage, Engage, Engage!
This is fundamental for organic reach and lead generation.

Respond to Comments & Messages: Timely and thoughtful responses build rapport and show you value your audience.
Ask Questions: End your posts with questions to encourage comments and discussions.
Go Live (As mentioned before): This is highly engaging and interactive.
Tag Others (Relevant): Tag relevant businesses or individuals in your posts (if appropriate) to expand your reach.
Post Consistently: Don't disappear for weeks. A consistent posting schedule keeps your audience engaged and signals to Facebook that your page is active.
Key Principles for Free Facebook Lead Generation:
Patience & Consistency: Organic growth takes time and effort. Don't expect overnight results.
Value First: Always lead with content that genuinely helps or entertains your audience.
Authenticity: Be yourself. People connect with real people and authentic brands.
Mobile-First: Most Facebook users are on mobile. Ensure your content and website are mobile-friendly.
Track What Works: Use Facebook Page Insights to see which types of posts get the most reach, engagement, and clicks. Adjust your strategy based on this data.