First of all, we need to be clear about the concept. A link is nothing more than a hyperlink that, once clicked on, directs us to another page . This destination page can be within the same domain, in which case we would be talking about an internal link , or outside of it, in which case we would be referring to an external link .
Internal links
Now that we know what we are talking about, it is time to understand the cambodia phone number library of both types of links for SEO. We will start with internal links, which will direct us to another section or another post within our website. How can they help us to better position our page?
Improve usability : By including internal links to other posts or to a specific section of our site, we will be inviting the user to expand on the information contained in that article. This will help improve the quality of our blog and, therefore, its popularity.
They reduce the bounce rate : related to the above, if we get the visitor to our blog to visit other posts on the same blog, we will be reducing the bounce rate . At the same time, we will get the user to spend more time browsing our website and increase the number of pages viewed.
They help Google crawl the site : Google robots will crawl our site more easily if we mark the path for them in some way. At the same time, if a section of your website or an article receives many internal links, Google will detect that it is important and will index it better.
They help Google interpret what each URL is about : this is due to the anchor texts , that is, the visible part of the link, the text that we click on to reach the new destination.
