Below we will look at some of the sudan business email list most common mistakes made in the field of email and examples of how different companies solved them in an original and creative way.
Have you sent an email to your subscribers by mistake?
It may be that in a hurry you have programmed an email incorrectly and it has reached your subscribers at an undesirable time or that the campaign you have sent was not the one that should have been sent. Whatever the case, there are different options to manage an error of this nature. However, today we want to show you how FilterEasy did it, who accidentally sent an email at 6 in the morning.
We'll stick with the original subject line: “ Oops: Someone Hadn't Had Their Coffee Yet This Morning .” Humor is always a good ally to combat this type of situation.
Was something in the email incorrect?
A campaign with a spelling mistake, an image that was not correct, an error in the subject and copy… the list can be very long. Now, how can we solve it? There are many options, but it will always depend on the magnitude of the error committed and the philosophy of the brand/company. Below we will see two cases in which the problem was in the content of the email, but the measures taken were different.
On the one hand, the company Shipt decided to send the email again and, as we have seen in the previous case, it also used a friendly tone with a touch of humor to combat it, especially in the subject: It's not deja vu .
On the other hand, Methodical Coffee made a mistake in terms of consistency between the coffee it showed and the information it gave. How did they decide to fix it? By sending an “apology” email explaining the mistake made and apologising to those who might have been offended. In this case, the company decided not to send the same corrected email again and to design a campaign explaining what had happened in a more transcendental and sincere tone.
You've probably heard of this before... in a hurry, you forgot to exclude a specific country from one of your emails. The result? Users from that country will have received an email in a language they don't understand. In fact, a while ago we showed you this example from Vueling that we're bringing up again today when we talk about this problem.
Vueling sent an email to its Spanish database that was addressed to Germany and was therefore in German. What did it decide to do? It sent the email again, this time in Spanish and used the following subject: Nein? Don't you speak German? We'll tell you in Spanish... and cheaper! Once again, a sense of humour becomes the best ally to combat this type of situation and in this case, it adds a bonus: the price is lower than the previous email.
