Don't worry, you're not the only one. It's happened to all of us: you've sent an email marketing campaign and when you read it, it's in your inbox, and there it is! That damn mistake that you didn't detect after reading that email three times before sending it.
Arggg… it’s too late now, but never too late to rectify or apologize . They say that second chances are never good, but a step back is always better than doing nothing. We explain what you should keep in mind and the most important situations in which to send a formal apology email to your clients .
Correct pricing errors germany business fax list as soon as possible
Did you leave out a 9 for $999? Be careful not to send a second email with the correct amount… your income could plummet and the customer will be right about the purchase price of the product or service they want to buy.
But don't worry, as soon as you have noticed the error, you can correct it by sending a second campaign with the correction and also with the link to the publication of the correction on the website . It is always important that this type of correction is as visible as possible.
Write a direct and clear subject line and header
“We apologize. The offer was written incorrectly .” This could be a good example of a subject line for your apology email. From here, the customer will surely open the email and read in detail the error that was made, and of course, the solution to the problem with the real price of the product or service.
Send apology emails as soon as possible
Don't waste time while you find the best way to handle and control the damage or problems caused, write the apology and send it as soon as possible.