But where do we start? If these weeks of confinement have served us for anything, it is to confirm that digitalisation is here to stay . Even the most reluctant people, until now, now see asia mobile number list video calls, online shopping, meetings or distance learning as normal… It is time to take the step and focus on the company's digital strategy .
Online tools and experiences are already standard in the work of many salespeople: emails, shared documents, video calls or webinars are nothing out of the ordinary.
However, there is one part of the business that at first glance may seem more complicated to organize virtually: conferences , round tables, seminars and non-regulated training .
The idea we have of a conference, a seminar or a congress probably has to do with travelling to another city and attending intense talks, group sessions, networking events and handshakes that allow us to present our product or service. In addition, we rub shoulders with other participants who help us get an idea of what our sector is doing.
The social distancing imposed by Covid-19 makes it impossible to return, at least in the short and medium term, to the traditional conference model. It is certain that we will not have a business meal or a promotional trip again for months. However, this type of event continues to be a very useful space for companies' commercial strategy, so it does not seem like a good idea to simply give them up. This will undoubtedly cause virtual conferences to increase significantly in the coming months.
